An online email chain between a disgruntled customer and a defensive customer service rep went viral yesterday - in a major way. But has it all just been a well-orchestrated publicity stunt?
The story, in which a shopper was allegedly harassed by a shop assistant before being insulted by an aggressive customer service rep, seemed so outrageous when it broke yesterday that the media jumped on it.
Here's the lowdown from the online email chain, in case you missed it:
- According to emails that were circling the web, a shopping trip turned sour for a shopper named Keara over the weekend when she had an altercation with a shop assistant.
- According to claims made by Keara in one of the emails, a shop assistant in GASP's Chapel St store allegedly provoked her and barged into her change room, pressuring her to purchase an item that wasn't her correct size.
Check out her full letter of complaint here.
- According to Keara , she wrote GASP a letter with her complaints and the response she allegedly received was so unexpected that it went viral.
Read his response here.
Currently, Google is listing a whopping 103 news items on the issue and #GASP in currently in the top spot on Australia's Twitter trend list.
But was it all just a publicity stunt? Did GASP mock up these emails in an effort to get huge amounts of publicity? Or does the brand have a bad reputation for a reason?
AUDIO: Nova's Hughesy and Kate chat to another girl who claimed she was insulted at GASP
Comments